Subscription Commerce Platform
Subscription Box Startup
Recurring billing, plan management and churn-reducing retention tools.
Services delivered
Project summary
The platform at a glance
A subscription commerce platform for a box startup handling recurring billing, plan management, pauses and dunning — with retention tools that reduce churn and turn one-time shoppers into predictable recurring revenue.
The challenge
The problems we set out to solve
Recurring billing and failed payments were hard to manage
Customers couldn't easily pause, swap or upgrade plans
Churn was high with no insight into why members left
Fulfilment forecasting depended on guesswork each cycle
Acquisition costs were rising faster than retention improved
What we did · Marketing
An SEO-first growth engine
We ran an SEO-first growth programme: rebuilding technical foundations for Core Web Vitals, mapping high-intent ecommerce keywords to dedicated landing pages, and shipping a content engine that compounds month over month. Targeted Google Ads filled the pipeline while organic rankings matured.
What we did · Development
Designed, engineered and shipped
We designed and engineered the ecommerce platform end to end — a fast, accessible front end, a secure and scalable backend, and the admin tooling teams actually use — purpose-built for real ecommerce workloads.
- Flexible recurring billing with smart dunning
- Self-service pause, swap and upgrade flows
- Churn analytics and win-back automation
- Subscription-aware fulfilment forecasting
Built on a modern, scalable stack
Proven, production-grade technologies chosen to fit the problem — fast to build on and easy to scale.
Frontend
Backend
Cloud
Database
Measurable results that compounded
A 12-month view of organic growth, alongside the headline business wins the platform delivered.
Organic traffic
68,000/ month
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