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RaqbashTechnologies
SaaSAI / SaaS

Customer Support SaaS

Growing SaaS Provider

Shared inbox, ticketing and an AI assistant that deflects routine queries.

Services delivered

Website DevelopmentSEOAI Development
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Customer Support SaaS illustration

Project summary

The platform at a glance

A customer support SaaS for a growing provider combining a shared inbox, ticketing and an AI assistant that deflects repetitive queries with human handoff — cutting ticket volume and response times while lifting customer satisfaction.

The challenge

The problems we set out to solve

01

Support volume outgrew the team faster than it could hire

02

Repetitive questions consumed agents' time daily

03

Customers waited too long for first responses

04

Knowledge was scattered and hard for agents to reuse

05

An AI assistant had to stay accurate and on-brand

What we did · Marketing

An SEO-first growth engine

We ran an SEO-first growth programme: rebuilding technical foundations for Core Web Vitals, mapping high-intent saas keywords to dedicated landing pages, and shipping a content engine that compounds month over month. Targeted Google Ads filled the pipeline while organic rankings matured.

SEOTechnical SEOContent StrategyGoogle Ads
Keyword rankingslast 12 months
customer support software#21 → #4
help desk software#34 → #6
ai customer support#47 → #9

What we did · Development

Designed, engineered and shipped

We designed and engineered the ai / saas end to end — a fast, accessible front end, a secure and scalable backend, and the admin tooling teams actually use — purpose-built for real saas workloads.

Website DesignWebsite DevelopmentAdmin DashboardAPI DevelopmentCloud Infrastructure
  • Shared inbox and ticketing with SLAs
  • RAG-based AI assistant with human handoff
  • Knowledge base and macros
  • CSAT, volume and deflection analytics
Technology stack

Built on a modern, scalable stack

Proven, production-grade technologies chosen to fit the problem — fast to build on and easy to scale.

Frontend

Next.js

Backend

Node.jsPython

Cloud

AWS

Database

PostgreSQLRedis

AI

OpenAILangChain
Outcomes

Measurable results that compounded

A 12-month view of organic growth, alongside the headline business wins the platform delivered.

Organic traffic

72,000/ month

+332%
3kMonth 110kMonth 329kMonth 672kMonth 12
+332%
organic traffic increase
+218%
trial sign-ups
4.1x
conversion improvement
45%
tickets deflected
+18%
CSAT improvement

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